A Walk-thru of our new Hyper-scale inspired Microserver

March 22, 2011

Earlier this morning at WorldHostingDays outside of Frankfurt, we announced our new line of PowerEdge C microservers.  While this is our third generation of microservers, its the first that are available beyond the custom designed systems we’ve been building for a small group of hyperscale web hosters.

If you’re not familiar with microservers, their big appeal is that they are right-sized for many dedicated hosting applications and provide extreme density and efficiency, all of which drive up a data center’s revenue per square foot.  As an example, our first generation allowed one of France’s largest hosters, Online.net to efficiently enter a new market and gain double digit market share.

To see exactly what these systems are all about, check out this short walk thru by Product Manager Deania Davidson.  The system that Deania is showing off is the AMD-based PowerEdge C5125 which will be available next month.  Also announced today is the Intel-based PowerEdge C5220 which will be out in May.

Extra-credit reading

Pau for now…

DCS Microserver allows French hoster to enter new market (and grab big market share)

March 21, 2011

Online.net, owned by the Iliad group, is the second largest hoster in the French market.  The company had traditionally been focused on the higher end of the dedicated hosting market with services starting at 29.99 euro/month and predominantly based on Dell’s rack mounted servers.  About three years ago they began exploring the possibility of providing a lighter weight entry-level offering targeted at SMBs.

Online engaged Dell’s Data Center Solutions (DCS) group and the two teams began brainstorming around system designs to meet the needs of this new segment.  The design that DCS came up with was the Via processor-based microserver the Dell X511-VX8, code name“Fortuna” (please note I had nothing to do with the official naming of this product :)). The system handles one OS and app per server, has one 1 CPU per server and features 12 servers per chassis.

Online.net's "START" line of offerings, beginning with the microserver enabled, Dedibox SC.

Thanks to these ultra cost-efficient systems, Online was able to provide SMB customers with an entry-level offering at half the price of their next lowest product.  Not only that but this new offering allowed Online to grab significant share in the French market.

Tres tres cool et tres tres (geek) chic

If you want to see the Dell X511-VX8 in action or take a tour of Online’s datacenter and operations, all set to chill house music, check out the video below.  (The rows and rows of X511s appear at the 1:40 mark and go until 2:40.  You can also see a quick overview of one of the microservers themselves at the 4:36 mark).

Beyond the Dell X511-VX8

The success that Online had with the X511 gave DCS insight into the potential of the microserver market.  Based on the concepts that came from the work with Online.net, DCS created a follow-on offering, code-named “Viking,” for our custom accounts.

This too was a big success, so much so that we will soon be taking this experience even broader as we look to announce our third generation microserver.

Stay tuned!

Extra-credit reading

Pau for now…

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